New Executive Education Programme: Sales & Marketing
SSE Riga is excited to announce the launch of its new Executive Education Sales & Marketing Programme this spring. The 10-day hybrid programme aims to provide participants with in-depth knowledge and practical skills in the fields of sales and marketing, covering topics such as customer engagement, strategic and digital marketing, brand building, and strategic customer management.
The primary goal of the Sales & Marketing Programme is to help participants develop a profound understanding of the sales and marketing process. The programme aims to equip participants with the necessary tools and techniques to succeed in these dynamic and competitive fields, while also exploring the newest trends.
The Sales & Marketing Programme is suitable for:
- Sales and marketing professionals
- Business owners and entrepreneurs
- Professionals from other industries seeking a career transition
The programme boasts an SSE Riga visiting faculty, including industry experts such as Viktorija Garanča, Scott Gould, Lauris Lietavietis, Javier Marcos, Philippe Mihailovich, Marius Raugalas, and Andris Rubīns.
The programme adopts a blended learning approach, including classroom sessions, case studies, group discussions, and team projects. The modular format spans several months, allowing participants to combine studies with work.
Attending the Sales & Marketing Programme offers several benefits:
Enhanced Skills and Knowledge: Participants will gain a deep understanding of sales and marketing processes, enabling them to excel in their current roles and qualify for higher-level positions.
Networking Opportunities: The programme provides a platform for professionals to network, fostering new business opportunities, partnerships, and collaborations.
Increased Confidence: By acquiring new skills and knowledge, participants will feel more confident in their abilities to tackle challenges in their roles.
The programme starts on March 13th.